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Runway 27
Deliverables:
Social Media Marketing
Google My Business Optimization
Product Photography
Video Production
Video Editing
Bangalore's hottest aviation inspired taproom and kitchen, Runway 27 boasts of a carefully curated food and drink menu that complements it's vast space and capacity. With unparalleled views of the Old Airport Runway, there's no other space in the city that allows you to watch flights land and take off while sipping a nice cold brew!
Audience impacted
3 Mil Reach
Growing Community of
2000 + Followers
Impressions
27.7 Mil Reach
Engagement
40%
The Challenge
With a selling point so innovative, Runway 27 needed a marketing plan for their launch that would send waves across the saturated Nightlife space in Bangalore. From content creation to paid ads and social media management, we helped Runway 27 cement their launch in the city as a taproom to lookout for!
Taking Off in Style
The launch month of any new establishment is its most crucial period, setting the tone for future success. For Runway 27, we developed a comprehensive marketing strategy that skillfully blended quirky Instagram trends with classic aviation themes and visuals. By launching activations well ahead of the opening, we were able to capture behind-the-scenes moments at Runway 27, generating buzz and building excitement among an ever-growing base of eager followers.
Mavericks of Marketing!
While the aviation-inspired interiors and food were essential touchpoints for our campaigns, we knew that the real highlight was the space itself. Runway 27 offers a unique experience with multiple seating areas designed to accommodate every type of customer. Our content was fast-paced, visually engaging, and aligned with the interests of a vibrant, energetic crowd. Through this approach, we not only promoted the launch but also cultivated a passionate community that couldn’t wait to experience the space firsthand.
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Les Baskets
Social Media Marketing
Google My Business Optimization
Social Media Marketing
Google My Business Optimization