Les Baskets is a cultural marketplace that has quickly become a key player in the Bangalore sneaker and streetwear scene. Focused on culture and community, Les Baskets offers a seamless shopping experience, bringing together pre-releases, regional drops, and “sold out” items. Featuring spaces for international and homegrown brands, their marketplace makes securing rare products easy. With pre-legitimacy checks and exceptional service, Les Baskets ensures getting your grails is hassle-free and straightforward.
Audience impacted
2 Mil Users
Growing Community of
2500 + Followers
Impressions
2.8 Mil Reach
Engagement
35%
The Challenge
Les Baskets had already made a significant impact in the sneaker and streetwear scene, gaining a loyal following in their physical store. However, their online presence wasn’t fully aligned with the vibrant identity of the brand. While they had a strong local reputation, their website didn’t capture the unique offerings or the essence of the brand, limiting their ability to engage with a wider audience. In a competitive digital landscape, this created an opportunity for growth, as expanding their online reach could enhance brand visibility and connect with the growing sneaker community eager to discover their exclusive products.
How We Tied it Together
We stepped in to create an interactive, standout website that truly reflects Les Baskets’ distinct style and exclusive offerings. Our design approach emphasized the brand’s unique identity, ensuring that visitors could easily navigate and explore the wide range of products available. By incorporating visually engaging elements and a seamless user experience, we transformed their online platform into a digital extension of their vibrant brick-and-mortar store. This not only showcased their curated collection of sneakers and streetwear but also resonated with their target audience, making the shopping experience enjoyable and intuitive.
All in the Sole
Alongside the website, we launched a dynamic social media marketing strategy aimed at amplifying their reach within the sneakerhead community. By leveraging current trends and engaging content, we fostered meaningful connections with potential customers and brand enthusiasts alike. This comprehensive approach helped establish a cohesive brand presence across multiple digital channels. As a result, Les Baskets’ online visibility grew significantly, leading to increased traffic to their website and a noticeable uptick in sales. The digital presence became a powerful reflection of the brand’s energy and style, effectively bridging the gap between their physical and online experiences.